Musings

Relevant marketing insights, case studies and digital news!
The most important story ever told

…is the one you’re telling yourself. What are you telling yourself about your product or service? What are you telling yourself about your knowledge, expertise or skills and abilities? What are you telling yourself about your potential clients and customers…and what more… What are you telling yourself about how much value your products or services bring? …perhaps more importantly: Are...

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4 Hidden, But Useful Canva shortcuts you need to make designing easier

One of the best ways to tell your brand story online in a compelling way is through incorporating visual content in your marketing. It’s been proven scientifically that our brains (and our customers) respond to visuals better than plain text. Why else do you think emojis are so huge?! Here’s why:   Our brains process visual info 60,000 times FASTER...

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Roaring lion; beast mode

Ever wonder how elite athletes or entertainers are able to BEAST on the field, on the court or on the stage? They tap into their alter egos. I know, I know…it sounds crazy. But it works. I was listening to one of my favorite podcasts, The Art of Charm one day and they had a guest who was an expert...

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Darius Williams; DariusCooks.com

Why do I love social media? Let me count the ways! I’m constantly stumbling across to many amazing entrepreneurial, brand stories that without the help of social media, we’d never get exposed to. I first encountered a series of HILARIOUS videos by Darius Williams, creator of DariusCooks.com and I knew I just HAD to talk to him. When I reached...

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Fashion + Philanthropy = (1)

By now you know I love to learn about how other entrepreneurs are doin’ it! I’m always fascinated by both the business acumen of my fellow entrepreneurs, as well as their journeys into taking the leap. What better time to share with you my latest interview with a duo who has started a small business to fulfill a big mission. This...

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If No one will hire me... (8)

I come from a pretty long line of entrepreneurs. Although I didn’t fully realize it until recently, my entrepreneurial spirit was inherited and ingrained. In fact, my maternal great-grandfather was what we contemporarily refer to as a freelancer – he was a bounty hunter. In addition to his main career, my maternal grandfather was a farmer who purchased his own land...

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Girls Auto Clinic (1)

As a woman who absolutely dreads the idea of that “check engine” light in the dash, and after some pretty hellish experiences with every vehicle I’ve ever owned, I’ve vowed that when God blesses me with a few more coins, one of the first things I’m going to invest in is a driver. No lie. But until that day comes,...

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Branding; The Champ Media Agency

What’s one of THE hardest questions to answer in an interview setting? “Can you tell me a little bit about yourself?”  It’s funny, because it should be the easiest because who knows you better than…YOU? In times past, I dreaded this question, because it wasn’t easy. And I consider myself to be pretty loquacious. I always grappled with how to...

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